Irrational Branding

Tired of the fake face?

[See Dove Evolution video]

From politicians to supermodels is there anything real any more?

A lot of products make claims made of dreams.  We know that most women and men don’t look like the models in the ads.  Even so, we focus on dreams instead of products that are reality.  We may have products that make us feel and look better but that’s it.  The products aren’t equivalent to plastic surgery.  Let’s paint a real picture of the products and gain back our self-esteem.

Many of us realize that our country is in bad financial and moral shape and we need to get out other people’s business. As for politicians what can we say?  Is there anything more sickening than pathological liars? [Compulsive liars have an uncontrollable impulse to lie about nearly everything. Often it gets to the point where the liar is so accustomed to their deception, that it becomes second nature.] We realize they have branded themselves as fakes and liars so how do they change their branding?  Perhaps this video shows the way to earn trust:

As you can see from this video (if you are young) the Politician = Liar stereotype [branding] is as old as the oldest profession.

Start calling a lie a lie (live by your word) and you will stand out in the crowd!

Honesty is a scarce commodity.

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